Your webpage is your digital ”storefront”. Making your website easy for new and current patients to navigate and learn is imperative to your practices marketing efforts.

• Think Visual: People react to visuals better than words. Welcoming imagery and appealing visuals are extremely important to attract your audience.
• Navigation: A website should be easy to use so patients can find information they are looking for seamlessly. Websites are not read like books so it’s important to keep your content concise and easily scannable.
• Call to Action (CTA): Give your audience an action on all webpages. Make patients feel motivated to contact you or learn more about what you can offer them. Without a clear CTA, patients could struggle to see a clear pathway. (Ex: Schedule a free NeuroStar Consultation today!)
• Be Authentic: By showcasing your NeuroStar team on your website, you will reinforce your team’s credibility with new patients and current patients. Giving your website that extra touch of authenticity will encourage your audience to start trusting you before they even step foot in your practice.
• Mobile Friendly: Keep your website easily accessible to your patients by making sure it’s mobile friendly. Recent reports show that more than half of online searches occur using a mobile device. Google also prioritizes mobile-friendly websites creating cost effective SEO to give you better search rankings.

Motivate patients to learn more about this transformational therapy by adding a dedicated NeuroStar services page on your website.

• Use recommended brand content provided in Resources tab
• Adding a NeuroStar brand to your website helps how your rank in organic search when patients search by name
• Keep your content up-to-date. NeuroStar is constantly innovating and releasing new indications. Make sure you are always giving your patients accurate information.

• Use NeuroStar name (i.e. NeuroStar TMS, NeuroStar Therapy, etc).
• No other practice services or other TMS devices on page
• NeuroStar logo is on page with prominent placement
• Only FDA cleared indications for use and Neuronetics approved claims may be used. See Content Modules section.
• If/when a practice patient outcomes are mentioned, please add, “Practice reported patient outcomes.”
• Any clinical or academic studies should have proper citations. See Clinical & Academic content module for reference.
• Brand name in description & page meta-tag
• basic description of NeuroStar
• Indication statement should be used at bottom of any webpage in fine print:

The NeuroStar Advanced Therapy System is indicated for the treatment of depressive episodes and for decreasing anxiety symptoms for those who may exhibit comorbid anxiety symptoms in adult patients suffering from Major Depressive Disorder (MDD) and who failed to achieve satisfactory improvement from previous antidepressant medication treatment in the current episode.

The NeuroStar Advanced Therapy system is intended to be used as an adjunct for the treatment of adult patients suffering from Obsessive-Compulsive Disorder (OCD).

NeuroStar Advanced Therapy is only available by prescription. A doctor can help decide if NeuroStar Advanced Therapy is right for you. Patients’ results may vary.
Visit neurostar.com for full safety and prescribing information.